Effective May 21, 2026 · Version 1.0

Introduction

Welcome to Anchor & Apex. These Website & Content Terms of Service ("Terms") govern your access to and use of the website at anchorandapex.com (the "Site") and the educational content, free and paid digital products, newsletters, downloadable resources, and community materials we make available (collectively, the "Content," and together with the Site, the "Services") provided by Anchor & Apex LLC, a Wisconsin limited liability company ("Anchor & Apex," "A&A," "we," "us," or "our").

By accessing the Site, subscribing to our newsletter, downloading a free resource, purchasing a digital product, or otherwise using any of our Content, you ("you," "User," or "Visitor") agree to be bound by these Terms and by our Privacy Policy, which is incorporated by reference. If you do not agree to these Terms, please do not access or use the Services.

PLEASE READ THESE TERMS CAREFULLY. THEY CONTAIN IMPORTANT INFORMATION ABOUT YOUR LEGAL RIGHTS AND OBLIGATIONS, INCLUDING AN EDUCATIONAL-PURPOSES-ONLY DISCLAIMER, A DISCLAIMER OF WARRANTIES, A LIMITATION OF LIABILITY, AND PROVISIONS GOVERNING DISPUTE RESOLUTION.

Scope note — website and content only

These Terms govern your use of our website and educational Content. They do not govern individualized clinical nutrition care. If you become a one-to-one nutrition client, your care is governed by a separate written Client Service Agreement, our Notice of Privacy Practices, and our related clinical policies — not by these Terms. In the event of any conflict between these Terms and a signed clinical agreement, the clinical agreement controls as to your clinical care.

1. About Anchor & Apex

Our Content is organized into two arms:

• ANCHOR — clinical-nutrition education for general adult audiences, including eating disorder recovery, the relationship with food, and weight-inclusive nutrition education.
• APEX — sports and performance nutrition education (currently in development).

The Site and Content are educational in nature. Individualized nutrition counseling, when offered, is a separate professional service governed by separate agreements as described in the Scope note above.

2. Acceptance of Terms

By accessing or using the Services, you confirm that you have read, understood, and agree to be bound by these Terms. We may update these Terms from time to time as described in Section 14; your continued use of the Services after an update takes effect constitutes acceptance of the updated Terms.

3. Educational Purpose — Not Medical or Individualized Advice

3.1 Educational and Informational Only

All Content — whether free or paid, and whether written, audio, or video — is provided for general educational and informational purposes only. It is not medical advice, medical nutrition therapy, diagnosis, or treatment, and it is not a substitute for individualized care from your physician, a registered dietitian, a therapist, or another qualified healthcare provider who knows your personal history.

3.2 No Provider Relationship Is Created

Accessing the Site, reading or viewing Content, subscribing to our newsletter, purchasing a digital product, or contacting us through the Site or social media does not create a dietitian-client, healthcare-provider-patient, or therapeutic relationship. Such a relationship is formed only after you enter into a separate written client service agreement and complete intake.

3.3 General Audience — Not Tailored to You

Our Content is written for a general audience and cannot account for your individual medical history, medications, lab values, allergies, or circumstances. Always consult your own qualified provider before making changes to your nutrition, supplements, medication, or exercise, and never disregard, avoid, or delay seeking professional advice because of something you have read or viewed through the Services. Your use of the Content is at your own discretion.

3.4 No Guaranteed Outcomes

Nutrition education is not a guarantee of any specific health, weight, body-composition, or performance outcome. Individual results vary based on biology, history, circumstances, and many factors outside our control. We make no representations or warranties regarding any specific result.

3.5 Crisis and Emergency Situations

4. Eligibility and Age

The Site and Content are intended for adults. By using the Services, you confirm that you are at least 18 years of age, or that you are between 13 and 17 and are using the Services only with the involvement of a parent or legal guardian who agrees to these Terms on your behalf. The Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13, consistent with our Privacy Policy. To purchase a digital product, you must be at least 18 and have the legal capacity to enter into a binding contract.

5. Description of Services

5.1 What We Provide

Through the Services we may provide educational website content, blog posts and articles, email newsletters, free downloadable resources, and paid digital products such as handouts, ebooks, guides, and mini-courses.

5.2 What Is Governed Separately

One-to-one nutrition counseling, telehealth sessions, and any individualized clinical care are not provided through these Terms. Those services, where available, are governed by a separate Client Service Agreement, our Notice of Privacy Practices, and our Scheduling & Cancellation and Refund policies. Nothing in these Terms creates, modifies, or governs that clinical relationship.

5.3 Availability and Changes

We may modify, suspend, or discontinue any part of the Services at any time, with or without notice. We are not liable to you or any third party for any such modification, suspension, or discontinuation.

6. Purchases and Digital Products

6.1 Pricing and Payment

Prices for paid digital products are listed on the Site or at the point of sale and are charged in U.S. Dollars (USD). Payments are processed through third-party payment processors (which may include Stripe and Lemon Squeezy). By submitting payment, you authorize us and our payment processor to charge the payment method you provide.

6.2 License to Purchased Products

When you purchase a digital product, we grant you the limited, personal, non-commercial license described in Section 7. You do not acquire ownership of the product itself.

6.3 Refunds

Refunds for digital products, if any, are governed by the refund terms posted at the point of sale. Because digital products are delivered electronically, they may be non-refundable once accessed or downloaded, except where a refund is required by applicable law.

7. Intellectual Property and Permitted Use

7.1 Our Content

All Content on or available through the Services — including articles, blog posts, handouts, ebooks, guides, courses, videos, graphics, branding elements, and the names "Anchor & Apex," "ANCHOR," and "APEX," together with all derivative works — is owned by or licensed to Anchor & Apex LLC and is protected by United States and international copyright, trademark, and other intellectual property laws.

7.2 Limited License to You

We grant you a limited, non-exclusive, non-transferable, revocable license to access and use the Content, and any digital products you purchase, for your own personal, non-commercial use.

7.3 Restrictions

Without our prior written consent, you may not:

• Copy, reproduce, redistribute, sell, sublicense, or commercially exploit any portion of the Content;
• Use the Content to train, develop, or improve any artificial intelligence or machine learning model;
• Modify the Content or create derivative works based on it;
• Strip, remove, or obscure any copyright, trademark, or other proprietary notice.

7.4 User Submissions, Testimonials, and Reviews

If you submit a comment, review, testimonial, or other material through the Services, you grant Anchor & Apex a non-exclusive, royalty-free license to use, display, adapt, and publish it in connection with the Services and our marketing, unless you specify otherwise in writing. We will not publish identifying details (such as your full name or photo) without your separate, explicit written consent. Any testimonial reflects one individual experience and is not a promise of similar results.

7.5 Feedback

If you choose to send us suggestions or feedback about the Services, you agree that we may use it without any obligation or compensation to you.

8. Acceptable Use and User Conduct

When using the Services, you agree not to:

• Use the Services for any unlawful purpose or in violation of any local, state, federal, or international law;
• Harass, threaten, or abuse Anchor & Apex personnel, contractors, or other users;
• Impersonate any person or entity, or misrepresent your affiliation with any person or entity;
• Interfere with or disrupt the Site or its servers;
• Attempt to gain unauthorized access to any portion of the Services, accounts, or systems;
• Upload or transmit viruses, malicious code, or other harmful material;
• Scrape, crawl, or use automated tools to extract data or Content from the Site without our written permission.

We reserve the right to remove Content, restrict, or terminate access to the Services for any user who violates this Section.

9. Third-Party Links and Services

The Services may link to, integrate with, or rely on third-party platforms (which may include Squarespace, MailerLite, Stripe, Lemon Squeezy, Google Analytics, YouTube, and social media platforms). We are not responsible for the availability, content, accuracy, privacy practices, or terms of any third-party service. Your use of any third-party service is governed by that service's own terms and privacy policy.

10. Disclaimer of Warranties

EXCEPT AS EXPRESSLY PROVIDED IN THESE TERMS OR REQUIRED BY LAW, THE SERVICES AND ALL CONTENT ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS, WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

We do not warrant that the Content is accurate, complete, current, or error-free, or that the Site will be uninterrupted, secure, or free of viruses or other harmful components. Any reliance you place on the Content is at your own risk.

11. Limitation of Liability

To the maximum extent permitted by applicable law:

• Our aggregate liability for any claim arising out of or related to the Services shall not exceed the total amount you paid to Anchor & Apex in the twelve (12) months preceding the event giving rise to the claim, or one hundred U.S. dollars ($100), whichever is greater.

These limitations apply regardless of the legal theory on which the claim is based and regardless of whether Anchor & Apex has been advised of the possibility of such damages. Some jurisdictions do not allow certain limitations, so some of the above may not apply to you.

12. Indemnification

You agree to indemnify, defend, and hold harmless Anchor & Apex LLC, its members, employees, contractors, and affiliates from and against any claims, liabilities, damages, losses, costs, and expenses (including reasonable attorneys' fees) arising out of or related to:

• Your violation of these Terms;
• Your violation of any law or any third-party right;
• Your misuse of the Services or any Content.

13. Privacy

Your use of the Services is also governed by our Privacy Policy, which is incorporated into these Terms by reference and explains how we collect, use, and protect information you provide through the Site. Any Protected Health Information shared in the course of clinical care is governed separately by our Notice of Privacy Practices, not by these Terms or the website Privacy Policy.

14. Changes to These Terms

We may update these Terms from time to time. The current version will always be posted at anchorandapex.com and will indicate the Effective Date at the top. Material changes will be reflected in an updated Effective Date and version number. Your continued use of the Services after an update takes effect constitutes acceptance of the updated Terms.

15. Governing Law and Dispute Resolution

15.1 Governing Law

These Terms and any dispute arising out of or related to the Services shall be governed by and construed in accordance with the laws of the State of Wisconsin, without regard to its conflict-of-law principles.

15.2 Informal Resolution First

Before filing any formal claim, you agree to first attempt to resolve the dispute informally by contacting us in writing at shawnprd@anchorandapex.com. We will attempt in good faith to resolve the matter within thirty (30) days of receipt.

15.3 Arbitration

If informal resolution does not resolve the dispute, any dispute, claim, or controversy arising out of or related to these Terms or the Services shall be resolved by binding arbitration administered by the American Arbitration Association (AAA) under its Consumer Arbitration Rules. The arbitration shall take place in Outagamie County, Wisconsin, or by remote hearing as permitted by the AAA. Each party shall bear its own costs except as the AAA rules require otherwise.

15.4 Exceptions

Notwithstanding the above, either party may bring an individual action in small claims court, and either party may seek injunctive or equitable relief in a court of competent jurisdiction to protect intellectual property rights or confidential information.

15.5 Class Action Waiver

You agree that any dispute will be brought in your individual capacity and not as a plaintiff or class member in any purported class, collective, or representative action.

15.6 Time Limit

Any claim arising out of or related to these Terms or the Services must be filed within one (1) year of the date the claim arose, or it is permanently barred.

16. General Provisions

16.1 Entire Agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and Anchor & Apex regarding your use of the website and Content. Clinical care, where provided, is governed by separate agreements as described in Section 5.2.

16.2 Severability

If any provision of these Terms is held invalid or unenforceable, the remaining provisions shall remain in full force and effect.

16.3 No Waiver

Our failure to enforce any provision of these Terms shall not be deemed a waiver of that provision or any other.

16.4 Assignment

You may not assign or transfer these Terms without our prior written consent. We may assign these Terms in connection with a merger, acquisition, sale of assets, or similar transaction.

16.5 Force Majeure

We are not liable for delays or failures in performance caused by events beyond our reasonable control, including acts of God, natural disasters, pandemics, war, labor disputes, internet or telecommunications failures, or governmental actions.

16.6 Notices

Legal notices to Anchor & Apex must be sent in writing to: Anchor & Apex LLC, c/o Registered Agents Inc., 2800 E. Enterprise Ave, STE 333, Appleton, WI 54913; Email: shawnprd@anchorandapex.com.

17. Contact Us

By using the Services, you acknowledge that you have read these Terms, understand them, and agree to be bound by them.

© 2026 Anchor & Apex LLC. All rights reserved.

Effective June 26, 2026 · Version 1.0

THIS PRIVACY & COOKIE POLICY EXPLAINS HOW ANCHOR & APEX COLLECTS, USES, AND PROTECTS INFORMATION FROM VISITORS TO OUR WEBSITE. PLEASE REVIEW IT CAREFULLY.

Scope note: website visitors, not clinical care

This Privacy & Cookie Policy applies to your use of the Anchor & Apex website at anchorandapex.com (the "Site") and the information we collect when you browse the Site, subscribe to our newsletter, or contact us through the Site. It is the "Privacy Policy" referenced in our Website & Content Terms of Service.

It does not cover Protected Health Information (PHI). If you become a one-to-one nutrition client, the medical information we create and maintain about your care is governed only by our Notice of Privacy Practices (HIPAA) and your Client Service Agreement, not by this Policy. Website analytics and newsletter data are not health records and are not HIPAA-protected. In short: this Policy is for visitors; the Notice of Privacy Practices is for clients.

1. Who we are

Anchor & Apex LLC, a Wisconsin limited liability company ("Anchor & Apex," "A&A," "we," "us," or "our"), operates this Site. For privacy questions, you can reach our Privacy Officer using the contact details at the end of this Policy.

2. Information we collect

2.1 Information you give us directly

We only receive this information when you choose to provide it:

• Newsletter signup. When you subscribe through the signup form in our website footer, we collect your email address and any name or fields you enter. Signup uses double opt-in, meaning we send a confirmation email and only add you to our list after you confirm. Our email marketing is managed by MailerLite (see Section 5).
• Contact form. When you submit our contact form, we collect the name, email address, and message content you provide so we can respond to your inquiry. Contact form submissions are delivered to Support@anchorandapex.com.
• Direct correspondence. If you email, call, or otherwise contact us, we keep a record of that correspondence and the information it contains.

Please do not submit sensitive health details through the website contact form or newsletter. Those channels are not a substitute for the secure client portal we use for clinical care.

2.2 Information collected automatically

Like most websites, our Site collects certain technical information automatically when you visit, through cookies and similar technologies (see Section 4). This may include:

• your IP address and general location (such as city or region);
• your browser type, device type, and operating system;
• the pages you view, links you click, and time spent on the Site;
• the website or source that referred you to us.

This information is collected through our website host (Squarespace) and our analytics provider (Google Analytics), and is used in aggregate to understand and improve how the Site performs.

2.3 Information we do not collect here

We do not collect clinical health records, insurance information, or payment card numbers through this Site. Clinical intake, scheduling, and payment happen inside separate secure platforms (such as Practice Better and our payment processor) under separate agreements, not through this public website.

3. How we use your information

We use the information described above to:

• send you our newsletter and educational content after you opt in, and respond to your inquiries;
• operate, maintain, secure, and improve the Site and our content;
• understand which content is useful to our audience, in aggregate;
• protect against fraud, abuse, and unauthorized access; and
• comply with our legal obligations.

We do not use website analytics or newsletter activity to make decisions about anyone's clinical care. We do not sell your personal information, and we do not share it for cross-context behavioral advertising.

4. Cookies and tracking technologies

4.1 What cookies are

Cookies are small text files placed on your device when you visit a website. They help the site function, remember preferences, and measure how the site is used. Similar technologies include pixels, tags, and local storage.

4.2 The categories of cookies we use

• Strictly necessary cookies. Set by our website platform (Squarespace) to make the Site work, keep it secure, and remember basic settings. The Site cannot function properly without these.
• Analytics and performance cookies. Set by Squarespace Analytics and Google Analytics to help us understand how visitors use the Site, such as which pages are most read and how visitors arrive. These collect information in aggregate.
• Functional cookies. Used to remember choices you make, such as form information or preferences, to improve your experience.

We do not use cookies to serve you targeted third-party advertising.

4.3 How you can control cookies

• Browser controls. Most browsers let you refuse or delete cookies through their settings. Blocking strictly necessary cookies may cause parts of the Site to stop working.
• Google Analytics opt-out. You can opt out of Google Analytics across all websites by installing the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout.
• Global Privacy Control and Do Not Track. Some browsers can send a Global Privacy Control (GPC) or Do Not Track signal. Where we are legally required to honor such a signal, we will treat it as a valid request to opt out of any sale or sharing of personal information. We do not sell or share personal information for advertising regardless.

5. How we share your information

We do not sell your personal information. We share it only in these limited ways:

• Service providers. We use trusted third-party providers to run the Site and our communications. Each receives only the information needed to perform its function: Squarespace (website hosting and analytics), MailerLite (email newsletter delivery and list management), and Google Analytics (website usage analytics). Each of these providers handles data under its own privacy policy and terms.
• Legal and safety. We may disclose information if required by law, subpoena, or legal process, or where we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others.
• Business transfers. If Anchor & Apex is involved in a merger, acquisition, or sale of assets, information may be transferred as part of that transaction, subject to this Policy.

We do not share PHI under this Policy. PHI is shared only as described in our Notice of Privacy Practices.

6. Email marketing and your choices

When you subscribe to our newsletter, you do so through double opt-in, and you can unsubscribe at any time using the link at the bottom of any email we send. Unsubscribing removes you from future newsletters. We may retain a record that you previously subscribed and unsubscribed so we can honor your choice.

7. Third-party links and platforms

Our Site may link to third-party websites and platforms, including social media and the platforms named above. We are not responsible for the privacy practices or content of any third-party service. When you leave our Site or interact with a third-party platform, that service's own privacy policy governs.

8. Data security

We take reasonable administrative and technical measures to protect the information we collect, and we rely on established platforms (Squarespace, MailerLite, Google) that maintain their own security programs. No website or method of transmission over the internet is completely secure, however, and we cannot guarantee absolute security. You share information through the Site at your own discretion.

9. Data retention

We keep personal information only as long as needed for the purpose it was collected, or as required by law:

• Newsletter data is kept until you unsubscribe or ask us to delete it, plus a short record of your unsubscribe request so we can honor it.
• Contact form and correspondence is kept as long as needed to handle your inquiry and for a reasonable period afterward for our records.
• Analytics data is retained according to our analytics providers' standard retention settings and is generally held in aggregate.

10. Children's privacy

The Site is intended for adults. We do not knowingly collect personal information from children under 13. If you are between 13 and 17, please use the Site only with the involvement of a parent or guardian, consistent with our Terms of Service. If you believe a child under 13 has provided us personal information, contact us and we will delete it.

11. Your privacy rights

You may request to access, correct, or delete the personal information we hold about you, or to opt out of our newsletter, at any time by contacting us using the details below. We will respond consistent with applicable law.

State privacy rights (United States)

Depending on your state of residence, you may have additional rights, such as the right to know what personal information we collect, the right to request deletion, the right to correct, and the right to opt out of the sale or sharing of personal information. Anchor & Apex does not sell personal information and does not share it for cross-context behavioral advertising. To exercise any available right, contact us using the details below. We will not discriminate against you for exercising your rights.

Visitors outside the United States

Anchor & Apex is based in the United States and operates this Site from the United States. If you access the Site from outside the United States, you understand that your information will be processed in the United States, where data-protection laws may differ from those in your location.

12. Relationship to our HIPAA Notice of Privacy Practices

This Policy governs the public website only. If you are a clinical client, the medical information we maintain about your care is governed by our separate Notice of Privacy Practices (HIPAA), found in the section below, and by your Client Service Agreement. Where this Policy and the Notice of Privacy Practices would conflict as to your PHI, the Notice of Privacy Practices controls.

13. Changes to this Policy

We may update this Policy from time to time. The current version will always be posted at anchorandapex.com/legal and will show the Effective Date above. Material changes will be reflected in an updated Effective Date and version number. Your continued use of the Site after an update takes effect means you accept the updated Policy.

14. Contact us

General website and newsletter inquiries: Support@anchorandapex.com

© 2026 Anchor & Apex LLC. All rights reserved.

Effective May 8, 2026 · Version 1.0

THIS NOTICE DESCRIBES HOW MEDICAL INFORMATION ABOUT YOU MAY BE USED AND DISCLOSED AND HOW YOU CAN GET ACCESS TO THIS INFORMATION. PLEASE REVIEW IT CAREFULLY.

I. Our Pledge Regarding Medical Information

The privacy of your medical information is important to us. We understand that your medical information is personal and we are committed to protecting it. We create a record of the care and services you receive at Anchor & Apex Nutrition & Performance. We need this record to provide you with quality care and to comply with certain legal requirements. This Notice will tell you about the ways we may use and share medical information about you. We also describe your rights and certain duties we have regarding the use and disclosure of medical information.

II. Our Legal Duty

Law Requires Us to:

• Keep your Protected Health Information (PHI) private.
• Give you this Notice describing our legal duties, privacy practices, and your rights regarding your medical information.
• Follow the terms of the current Notice.

We Have the Right to:

Change our privacy practices and the terms of this Notice at any time, provided such changes are permitted by applicable law. Changes will apply to medical information we already hold about you as well as new information after the change occurs.

III. Use and Disclosure of Your Medical Information

The following section describes different ways that we use and disclose medical information. Not every use or disclosure will be listed. However, we have listed all of the different ways we are permitted to use and disclose medical information. We will not use or disclose your medical information for any purpose not listed below, without your specific written authorization.

For Treatment:

We may use medical information about you to provide you with medical treatment or services. We may disclose medical information about you to doctors, nurses, technicians, medical students, or other people who are taking care of you. Example: We may share your nutrition care plan with your primary care physician or therapist to ensure coordinated care.

For Payment:

We may use and disclose medical information about you so that the treatment and services you receive may be billed to and payment may be collected from you, an insurance company, or a third party. Example: We may need to give your health plan information about your nutrition counseling session so your health plan will pay us or reimburse you for the visit.

For Health Care Operations:

We may use and disclose medical information about you for our operation purposes. These uses and disclosures are necessary to run the practice and make sure that all of our patients receive quality care. Example: We may use medical information to review our treatment and services and to evaluate the performance of our staff in caring for you.

IV. Additional Uses and Disclosures

As Required By Law:

We will disclose medical information about you when required to do so by federal, state, or local law.

Public Health Risks:

We may disclose medical information about you for public health activities, such as to prevent or control disease, injury, or disability.

Health Oversight Activities:

We may disclose medical information to a health oversight agency for activities authorized by law, such as audits, investigations, inspections, and licensure.

Lawsuits and Disputes:

If you are involved in a lawsuit or a dispute, we may disclose medical information about you in response to a court or administrative order.

Imminent Risk of Harm:

We may disclose medical information without your authorization if you are at imminent risk of serious harm to yourself or others.

Mandated Reporting (Wisconsin):

We may disclose medical information without authorization to report suspected abuse, neglect, or exploitation of a minor or vulnerable adult, in accordance with Wisconsin mandated reporter obligations.

V. Your Rights Regarding Medical Information About You

You have the following rights regarding the medical information we maintain about you:

Right to Inspect and Copy:

You have the right to inspect and copy medical information that may be used to make decisions about your care.

Right to Amend:

If you feel that medical information we have about you is incorrect or incomplete, you may ask us to amend the information.

Right to an Accounting of Disclosures:

You have the right to request an "accounting of disclosures." This is a list of the disclosures we made of medical information about you.

Right to Request Restrictions:

You have the right to request a restriction or limitation on the medical information we use or disclose about you for treatment, payment, or health care operations.

Right to Request Confidential Communications:

You have the right to request that we communicate with you about medical matters in a certain way or at a certain location.

VI. How We Protect Your Information

• Practice Better — secure client portal, scheduling, telehealth video, and clinical documentation. Business Associate Agreement (BAA) on file.
• FAXAGE — secure fax delivery for medical record exchange. Business Associate Agreement (BAA) on file.

Access to your records is restricted to your authorized care team only.

VII. Complaints

If you believe your privacy rights have been violated, you may file a complaint with our practice or with the Secretary of the Department of Health and Human Services. To file a complaint with our practice, contact our Privacy Officer. You will not be penalized for filing a complaint.

VIII. Changes to This Notice

We reserve the right to change this Notice and to make the revised or changed Notice effective for medical information we already have about you as well as any information we receive in the future. The current Notice will always be posted at anchorandapex.com and will indicate the Effective Date. You may request a printed copy of the current Notice at any time.

IX. Acknowledgment

A simplified, client-facing version of this Notice (the Notice of Privacy Practices for Clients) is provided to all clients at the start of care. The full Notice is available upon request and at anchorandapex.com/legal.

© 2026 Anchor & Apex LLC. All rights reserved.

Medical Disclaimer

The content provided on the Anchor & Apex website, blog, and associated social media channels is for informational and educational purposes only and is not intended as medical advice, medical nutrition therapy, or a substitute for professional healthcare.

Not a Provider Relationship

Accessing this website, reading our content, or contacting us via email or social media does not establish a dietitian-client or healthcare provider-patient relationship. Such a relationship is formed only after signing a Client Service Agreement and completing intake documentation.

Fitness & Nutrition Information

This website discusses nutrition, supplements, and exercise programming. Consult your physician or another qualified healthcare professional before beginning any nutrition or fitness program to determine whether it is right for you. Do not disregard, avoid, or delay obtaining medical advice because of something you have read on this site. Use of any information on this site is solely at your own risk.

Testimonials

Any testimonials or results shared on this site reflect individual experiences and do not guarantee similar outcomes. Results vary based on individual circumstances, adherence, and many other factors.

© 2026 Anchor & Apex LLC. All rights reserved.

Effective May 8, 2026 · Version 1.0 · For all ANCHOR Nutrition and APEX Coaching clients

Overview

This policy outlines how appointments are scheduled, modified, and cancelled at Anchor & Apex. Clear expectations support the therapeutic relationship and ensure that available appointment time can be used effectively for all clients.

Scheduling Appointments

Initial Appointments

• All new clients begin with an Initial Assessment session (ANCHOR: 75 min | APEX: 60 min).
• Initial appointments are scheduled directly through the client intake process or via the online booking portal in Practice Better.
• A completed intake form is required before the first appointment.
• All appointments are conducted via HIPAA-compliant telehealth video (Practice Better) unless otherwise arranged.

Ongoing Sessions

• Follow-up sessions are typically 50–60 minutes in length.
• Sessions are scheduled by mutual agreement at the end of each session or through the client portal.
• Standing appointment times may be available for clients on active care plans.

Booking Lead Time

• Clients are encouraged to schedule appointments at least 48–72 hours in advance.
• Same-day scheduling may be available on a limited basis — please inquire.

Cancellation & Rescheduling Policy

Standard Cancellation Window

• Cancellations with 24+ hours' notice: No charge. Session may be rescheduled at your convenience.
• Cancellations with less than 24 hours' notice: A late cancellation fee of 50% of the session rate applies.
• No-shows (no contact, no cancellation): Full session fee applies.

How to Cancel or Reschedule

• Via client portal: Cancel or reschedule directly through your Practice Better scheduling link.
• Via email: shawnprd@anchorandapex.com
• Please do not cancel via text or social media, as those messages may not be seen in time.

Late Cancellation Fees & Exceptions

Late cancellation fees are waived in the following circumstances:

• Documented acute illness (fever, vomiting, etc.)
• A family or medical emergency
• Technical failures on the provider's end

Repeated late cancellations (3+ in a 12-week period) may require a discussion about care plan fit. This is approached collaboratively, not punitively.

Tardiness

If a client arrives late to a session, the session will end at the originally scheduled time. The remaining session length will be used as productively as possible. If the provider is running late, the full session length will be honored or a make-up option will be offered.

Provider-Initiated Changes

Session Package Expiry

Session packages (when applicable) are valid for 6 months from the date of purchase. Sessions do not roll over indefinitely. Please contact us if extenuating circumstances affect your ability to schedule within this window.

© 2026 Anchor & Apex LLC. All rights reserved.

Effective May 8, 2026 · Version 1.0

Overview

This policy describes Anchor & Apex's approach to refunds for individual sessions, session packages, and digital products. We aim to be fair and transparent in how we handle payment disputes and requests. All fees and refunds are processed in U.S. Dollars (USD).

Individual Sessions

Sessions that have been completed are not eligible for refund. However, we stand behind the quality of care we provide. If you experienced a significant technical failure, session disruption, or service-delivery issue, please contact us within 5 business days and we will work with you to find an appropriate resolution — which may include a partial credit, makeup session, or in rare cases, a partial refund.

Session Packages

Prior to Start of Package

If you request a refund for a session package before using any sessions, a full refund will be issued, minus any applicable payment processing fees charged by our payment processor at the time of original transaction (typically 2.9% + $0.30 per transaction at time of writing).

After Partial Use

If you have begun a package and need to discontinue care, a prorated refund will be issued for unused sessions, minus any applicable payment processing fees. Example: If you purchased a 6-session package and completed 2 sessions, a refund of 4 sessions' worth of fees would be issued (minus processing fees).

Digital Products

Digital products — including but not limited to downloadable handouts, ebooks, guides, mini-courses, and PDF resources — are non-refundable once accessed or downloaded, except in the following limited circumstances:

• Corrupted or unreadable files that we cannot resolve within 5 business days
• Technical inability to deliver the product to you (e.g., delivery email failures we cannot resolve)
• Duplicate purchases of the same product within a 24-hour window

Digital product refund requests must be made within 14 days of purchase via email to shawnprd@anchorandapex.com.

Insurance & Superbill Reimbursements

Non-Refundable Situations

• Sessions already attended
• Late cancellation fees and no-show fees
• Sessions included in specialty programs with a non-refundable program fee component
• Packages more than 6 months expired
• Digital products that have been accessed or downloaded (except as listed in Digital Products above)

Sales Tax

Where applicable, refunds will be processed for the original transaction amount, including any applicable sales tax that was collected.

How to Request a Refund

Contact us via email at shawnprd@anchorandapex.com with the subject line: "Refund Request — [Your Name]"

• Include the date of purchase and reason for the request.
• We will review and respond within 5 business days.
• Approved refunds are processed to the original payment method within 5–10 business days.

Exceptional Circumstances

We recognize that life circumstances can change unexpectedly. If you are experiencing a serious illness, family emergency, or another significant life event that affects your ability to continue care, please reach out. We will review refund and credit requests on a case-by-case basis with compassion and good faith.

Chargebacks & Disputes

We ask that clients contact us directly before initiating a chargeback through their bank or card provider. Most billing concerns can be resolved quickly through direct communication. If a chargeback is filed without prior contact, we reserve the right to dispute the chargeback using our documentation of services provided.

© 2026 Anchor & Apex LLC. All rights reserved.

Under the law, health care providers must give patients who do not have insurance, or who are not using insurance, an estimate of the expected charges for medical items and services. You have the right to receive a Good Faith Estimate for the total expected cost of any non-emergency items or services. Keep a copy in a safe place. For a copy or questions, contact shawnprd@anchorandapex.com.

© 2026 Anchor & Apex LLC. All rights reserved.